Why you may be feeling “off” in your marketing
The art of being a 5-star coach is finding out what you are great at and then marketing in a way that accurately represents that.
However, what a lot of people only focus on is the marketing aspect, that you end up overexaggerating or distorting what you are actually great at.
This can lead to either:
- people coming to you for the wrong reasons with false expectations that you end up under-delivering on what they desire
-Or you not being lit up in the work you do because you’re forced to present your gifts in ways you think will sell faster
I learned the importance of all this because I have screwed that up myself in the past
Back when I mistakenly thought that marketing will solve all the problems in my business if I just figured out how to speak in a way that brings in floods of clients
Turns out… it didn’t
And I know that if you’re someone who values integrity and excellence, you will know this feeling of being “off” (i.e. when your marketing is not reflecting your natural genius)
Which is why in the current work I do with my clients, the first and foremost priority is always knowing their soul’s natural genius
Which looks like:
-understanding key factors that makes you different from everyone else
-using your own healing to activate deeper layers of intuitive wisdom
-and unraveling your own voice, your own perspectives, your own frame of thinking etc.
Only after all that, marketing comes in– making a delicious icing on top, reflecting who you actually are.
So you can attract people who are actually a match to what you’re great at.