Picking a niche as a multi-passionate soul

If you are a multipassionate woman whose interest is constantly changing that you can’t find your “perfect niche” here’s what I would do:

𝐒𝐢𝐦𝐩𝐥𝐲 𝐞𝐱𝐩𝐫𝐞𝐬𝐬 𝐰𝐡𝐚𝐭’𝐬 𝐨𝐧 𝐲𝐨𝐮𝐫 𝐡𝐞𝐚𝐫𝐭 𝐚𝐧𝐝 𝐥𝐞𝐭 𝐲𝐨𝐮𝐫 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲 𝐟𝐥𝐨𝐰 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐲𝐨𝐮.

One of the main reasons for your interest (in what you want to create content) changes often because the creative force within you is wanting to come through you through different mediums— due to its burning ‘need’ to be expressed.

This happens especially when you have been holding back your creativity/artistic self for a long time in your life.

I have had this constantly interest-changing phase myself before I began blogging at [creativemysticfairy.com](http://creativemysticfairy.com).

One week my heart would want to talk about ‘fairy fashion’ , another week I would want to talk about fitness/wellness, and another week I would want to talk about lessons learned from my past failures as an entrepreneur. My interests kept changing.

And I learned that it was not because I am a fickle person who can’t stick to a thing (yup, you may have been called that as a flowy, creative person yourself)

but actually it’s because creativity is ‘pushing its door’ to come through you. And it wants to accomplish this mission one way or another.

Your job is simply to allow her. Then as embark on your creative journey, she will then settle and deepen into one main interest (I.e. a niche you’re most excited about).

𝐂𝐫𝐨𝐬𝐬-𝐨𝐯𝐞𝐫 𝐥𝐞𝐬𝐬𝐨𝐧𝐬 𝐟𝐫𝐨𝐦 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭 𝐚𝐫𝐞𝐚𝐬

Currently I’m head over heels in love with reading fiction books, especially nature-themed Cottagecore books

(and it’s something I held myself back for a long time because I was afraid of being “unproductive” and not getting “any tangible value”).

And what I’ve learned is that this hobby of mine is teaching me so much about business building/ content creation/creativity, in deep and intricate ways, perhaps even more than “educational” non-fiction books. From this hobby, I get infuse lessons from them in my main-content.

And my point is to say that: 𝐞𝐯𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠 𝐢𝐧 𝐥𝐢𝐟𝐞 𝐜𝐚𝐧 𝐛𝐞 𝐫𝐞𝐥𝐚𝐭𝐞𝐝.

Just because you have a random hobby that’s unrelated to the tangible outcomes that you offer in your business doesn’t mean that it can’t help you in your business.

Creativity is in finding the links between one interest to another and sharing them as valuable insights that will benefit your audience.

𝐅𝐢𝐧𝐝 𝐚𝐧 𝐮𝐦𝐛𝐫𝐞𝐥𝐥𝐚 𝐭𝐡𝐞𝐦𝐞 𝐭𝐡𝐚𝐭 𝐟𝐢𝐭𝐬 𝐢𝐭 𝐚𝐥𝐥

A lot of the times, when we struggle to pick a niche, that is because we haven’t identified how they can all help toward solving ONE main problem/ ONE core desire in the client you’re wanting to help.

Literally, any two (or more) interests of yours can be connected. Let’s say one of your random interest is dog training and the other is cooking. If so you can combine them into a ‘niche’, such as, making food guides for busy dog moms etc.

I understand that as a multipassionate, being you are, it can sometimes feel hard to follow harsh, masculine-modeled business rubrics that make you feel like you need to box your soul in only one way to create success.

But what I want to tell you is that, your holistic, wholesome, multifaceted self is a GIFT.

For it is 𝒐𝒏𝒍𝒚 your Full self, that can capture the heart of your people the most, meaningfully and soulfully.